A workplace becomes more powerful when it’s treated as a living system—shaped by employee voice, evolving routines, and a design process that values adaptability as much as aesthetics.
In this episode of What the F is Happening to the Office?, host Bob Fox talks with Brian Elliott — CEO of WorkForward, senior advisor with BCG, bestselling author of How the Future Works, and publisher of the Flex Index.
Hybrid work isn’t the problem — poorly designed workplaces are. As companies rush to reinvent the office, too many have forgotten what really matters: creating environments that help people do their best work.
Hybrid work has stabilized—but workplace needs haven’t. As companies rethink how much space their people truly require, modularity is emerging as the design strategy built for constant change.
SAAN Architekci has turned Fresha’s office into a vibrant hub where design meets culture. With neon accents and biophilic touches, the space reflects a workplace built not just for productivity—but for people, play, and purpose.
Too many office strategies are still stuck on the wrong questions, such as “Is this space built for the job or the person?” But questions like these miss the bigger picture.
For decades, workplace design has typically revolved around one deceptively simple metric: square feet (SQF) per person. It’s measurable, easy to benchmark and effective for an era when work happened almost exclusively in the office.
Global COO of Work Dynamics Paul Morgan unpacks JLL’s 2025 Benchmark Report, where leaders rank portfolio optimization as their top priority but admit execution gaps persist.
