Knoll Rewrites the Workplace Script

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Natalie Grasso Cockrell
Natalie Grasso Cockrell
Natalie is a Workplace Consultant at Herman Miller and the former Editor of Work Design Magazine. She’s currently based in Pittsburgh.

Their new furniture collection, Rockwell Unscripted, sets the stage for group-based work.

Knoll_RockwellUnscripted_Collaboration-HIRES
Image courtesy of Knoll.

NeoCon is upon us! Leading up to the show, we’ll be featuring some of our favorite new products. Below, get to know Knoll‘s new Rockwell Unscripted furniture collection, and stay tuned for more product coverage in the coming weeks.

What is the name of the product?

Rockwell Unscripted™

How will the product impact the workplace?

The workplace is evolving beyond distinct primary and activity spaces. Rockwell Unscripted centers on the group, not the individual. This fundamental shift presents the opportunity for an immersive approach to planning that doesn’t prescribe how and where to work, creating a hospitality work experience that rivals the best third spaces. People define the space and the environment evolves with use.

How does the product contribute to “new ways of working”?

One of our most expansive office collections to date, Rockwell Unscripted features architecturally-grounded and moveable elements that create a variety of environments — and the equally important transitions between them — from gathering spaces to quiet retreats. This is the workplace reimagined for the way we gather to do our best work.

Rockwell Unscripted sets an improvisational stage for group-based work with elements that create a variety of personal and shared experiences. Turn coffee break into creative breakthrough from the comfort of a club chair. Unwind in a lounge that compels you to come as you are and leave transformed.

“Our interest is in getting people to look at their work environments as a stage on which movable furniture can be arranged in endless configurations,” said Rockwell Group founder and president, David Rockwell. “You can craft the scene around what it is you’re doing that day.”

Image courtesy of Knoll.
Image courtesy of Knoll.

Who was the designer of the product?

Rockwell Group

What was the inspiration behind it?

Rockwell Unscripted is a comprehensive collection of furniture elements that adapt to the spontaneous choreography of the workday. The design is rooted in David Rockwell’s innovative approach to hospitality environments and public space, and is inspired by his award-winning design for theater and entertainment.

When will the product be introduced?

Rockwell Unscripted will be introduced at NeoCon 2016 in Chicago in June 2016.

What do you think our readers will love about it?

Unscripted engages people in the creation of their own environments. The elements in the collection can be deployed in endless ways to create personalized environments where experience is at the center.

Where can we find you at NeoCon 2016?

The Knoll NeoCon Showroom: Floor 11, Showroom 11

Will the showroom be hosting any special events?

We’re hosting a KONTOR Tech by Design panel on the future of work in our showroom. More details here; RSVP is required.

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