History meets the future at the new offices and incubator of a Charlotte, North Carolina-based tech startup
When SecurEdge, a tech startup focused on wireless technology, was looking into opening its first offices, it tapped ai Design Group for the job of transforming two floors of the historic Dyestuff Building in Charlotte, North Carolina into both its offices and the Launch Factory, a co-working incubator. This two-part project involved the full renovation and interior upfit of two office condos.
“A desire to showcase the beauty and celebrate the history of the nearly 100-year-old-building impacted the design of both spaces, especially the Launch Factory,” said Jessica Thomas, Business Development Manager, ai Design Group. “The co-working space was laid-out to create the feeling of openness while capturing daylight and taking advantage of outside views. The location and style of the mezzanine reflects these goals – with floor-to-ceiling glazing and a living room-like lounge space that feels connected to the common space and lets natural light reach all parts of the space.”
When was the project completed?
How much space (SF)?
10,346 SF total
Was this new or renovated space?
SF per person?
78 SF per person
How many employees?
Approximately 40 people use the space daily. The Launch Factory can host up to 100 additional users.
Is there a mobile work or work from home policy? If so, what percent of employees are remote workers?
YES. The Launch Factory specifically is a co-working space that strives to give small startups and/or entrepreneurs a place to launch their businesses, pun intended.
Describe work-space types?
SecurEdge has an open plan with private offices for CEO and COO on the first floor, while The Launch Factory has an open plan with enclosed collaboration and meeting spaces.
What kind of meeting spaces are provided?
There are numerous. Some are open while some are closed, in a range of sizes.
What other kind of support space or amenity spaces are provided?
There are break rooms and a lounge area, as well as a tech-servicing area with static-resistant finishes.
What is the project’s location and proximity to public transportation and/or other amenities?
The Launch Factory is along Charlotte’s bus route no. 5, with buses running every 20 minutes during peak hours and every 30 minutes druing off-peak hours. The location is also a short ride from the nearest LYNX Light Rail station and about a three-minute drive from Charlotte’s city center. Restaurants, coffee shops and grocery stores are all easily accessible from the space. Plus, there is free parking for building users available onsite.
Was the C-suite involved in the project planning and design process? If so, how?
Yes. The co-founder/CEO of SecurEdge engaged closely with our team in the design of the two spaces.
Please describe any program requirements that were unique or required any special research or design requirements.
The mezzanine is the most unique feature. Carved out of the space, the mezzanine required an unusual structural system to maintain a feeling of openness. Cross-bracing and other structural elements are visible in conference rooms and break-out spaces. The ceiling of the mezzanine is exposed leaving mechanical systems visible and aligning with the building’s industrial history. The design maintains visibility from the mezzanine to the space below as well as to outside.
Were there any special or unusual construction materials or techniques employed in the project?
To incorporate the mezzanine into the double-height space, the design team had to design a unique structural system with exposed structure.
What were the major furniture products used?
Much of the furniture was custom made, specifically the desk systems, which are designed to roll and be reconfigured based on teaming needs.
What kind of branding elements were incorporated into the design?
Orange finish details and ductwork through the space plays off the brand palette of parent company, SecurEdge.
What kind of technology products were used?
The parent startup is focused on wifi technologies, so the space is built around wireless connectivity. Conference rooms include videoconferencing capabilities.
Co-working is so much more common nowadays, and I find that exhibition displays at trade shows are in a sense an extension to co-working.