Advertising has changed significantly in the past decade or so and requires a more collaborative and fluid team-based approach. BBH's challenge to Urban Salon was to help them change from being a business with a creative department to a vibrant, integrative studio.
TPG Architecture in New York City recently finished the design and construction of "Silver Suites" -- a flexible, white-glove, turn-key executive office spaces -- on the 46th floor of 7 World Trade Center. It's a distinct upgrade on the idea of a business incubator or cowork space, meant to provide companies with a top-notch address and growth-focused services.
Rock Companies wanted a design for their new executive suite that reinforced the entrepreneurial spirit of the company. Working with ROSSETTI, they produced an eye-popping, yet sophisticated environment with just the right balance of life, work, and play.
Their old space was a narrow two-story condo a block away in DuPont Circle. For their new space, iStrategyLabs gutted a 6,200 square foot space to bare bones. The default concept: no walls. Corbett wanted each wall added to be a major battle. Instead, the office is broken up by function. Working with Alliance Architects out of Annapolis, the result is a bunch of open space with only one office and many places to get work done comfortably.
At a corporate HQ nicknamed \"“the dungeon,-- workers complained of noise, lack of space, dust, mold, physical discomfort, injuries, and general dissatisfaction. In another case, employees complained about lack of privacy and excessive noise. Craig Stewart of Kare Products shares the benefits of their redesigned, ergonomic spaces.
"Phenomblue's space is unlike anything that exists in Omaha today," said Joe Olsen, Phenomblue CEO and president. "We hope it inspires others to embrace modern office design and continues to make Omaha a destination for gifted talent." Plus, you can skateboard through it.
The most striking feature of the new Framestore office is the open column, "The Tower." Originally built as a multi-story rack to hold fabric for chemical treatments, the tower now holds a meeting room on one floor, and an inside/outside deck on another.
The physical space of their new Toronto office was an opportunity to brand Edelman as THE place to build a long-term career in the PR industry. Edelman worked with Bartlett & Associates to deliver an integrated hospitality and workplace concept with elements appropriate to engage the agency's increasingly young employees with local character.
ROSSETTI designed the dense work station format to include Herman Miller sit-to-stand flexible work stations, demountable wall offices, and open, brightly lit rooms. A variety of activated lounge spaces encourage spontaneous meetings. For their new cafeteria, Quicken Loans asked for an all-you-can-eat approach. The vibrant space has the potential to activate a 24/7 youth culture movement that will power the Detroit cityscape forward.
Unlike the current trend to "right-size" space, Horizon invested in expanding and renovating, adding 100,000 square feet to meet the demands of their growing business for another three decades.
Said Yuri Van Mierlo, manager corporate real estate at Unither, "We've experienced a 10-fold increase in inter-departmental interaction since the building opened. We highly value collaboration, and the new building provides intentional and coincidental opportunities to achieve just that."
The Rocky Mountain regional office has reduced allocated space per employee by 48%, from 145 square feet per person down to 100. When compared to the traditional cube layout, the new designs reduce real estate footprint, material consumption, and overall cost of each workstation. Fewer square feet per person allows for a larger workforce in the same envelope, and when a workstation's cost to build can be halved, it becomes easier to grow.
